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Best face forward : why companies mu...

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Jaworski, Bernard J.

Best face forward : why companies must improve their service

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	why companies must improve their service
作者:	RayportJeffrey F.,
合作者:	JaworskiBernard J.,
出版地:	Boston, Mass.
出版者:	Harvard Business School Press;
出版年:	c2005
面頁冊數:	xxi, 262 p.ill. : 25 cm.;
標題:	Customer services - Management. -
標題:	Service industries - Technological innovations -
標題:	Competition. -
ISBN:	0-87584-867-2

Best face forward : why companies must improve their service
Rayport, Jeffrey F.

Best face forward = : why companies must improve their service / Jeffrey F. Rayport, Bernard J.Jaworski ; - Boston, Mass. : Harvard Business School Press, c2005. - xxi, 262 p. ; ill. ; 25 cm..
Includes bibliographical references (p. [229]-247) and index..
ISBN 0-87584-867-2
Customer servicesService industriesCompetition. -- Management. -- Technological innovations

Jaworski, Bernard J.

Best face forward : why companies must improve their service
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