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Overview
Titles
Subjects
Brand name products.
Overview
Works:
7 works in 7 publications in 7 languages
Titles
Branded customer service : the new competitive edge
by:
(Language materials, printed)
IMC, the next generation : five steps for delivering valueand
by:
(Language materials, printed)
Brand Atlas : Branding intelligence made visible
by:
(Language materials, printed)
Brand relevance : making competitors irrelevant
by:
(Language materials, printed)
Positioning the brand : an inside-out approach
by:
(Language materials, printed)
Creating a brand identity : a guide for designers
by:
(Language materials, printed)
Kellogg on branding in a hyper-connected world
by:
(Language materials, printed)
Subjects
Business names.
Marketing.
658.8
658.827
HF5415.15
HD69.B7
Internet marketing.
658.8/12
Trademarks
Advertising
Customer relations
658.8/27
Brand name products.
Customer services.
HF5415.5
Business communication.
Branding (Marketing)
Technological innovations.
HF5415.1255
HF5415
Product management.
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