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Smart calling : eliminate the fear, ...

Sobczak, Art.

Smart calling : eliminate the fear, failure, and rejection from cold calling

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	eliminate the fear, failure, and rejection from cold calling
作者:	SobczakArt.,
出版地:	Hoboken, New Jersey
出版者:	John Wiley & Sons, Inc.;
出版年:	c2020.
版本:	3rd ed.
面頁冊數:	xii, 272 p.24 cm.;
標題:	Telemarketing. -
標題:	Telephone selling. -
附註:	Previous ed. in 2013.
摘要註:	""Smart Calling" has become the standard method of prospecting for professional salespeople worldwide since its first release in 2010. While the second edition in 2013 made some subtle changes and added a few more examples to the original version, Sobczak proposes to change at least 30% of the book, and add approximately 20 pages of new material. While the foundational concept of Smart Calling is timeless, it's time to freshen up some of the examples, add more actual case studies and messaging from sales people in the field, and introduce new methodologies that were not being used since the last edition. These changes and additions would provide a reason for past purchasers to get the new edition, as well as position the book as new for promotional purposes for new buyers, and a new generation."--Provided by publisher.
ISBN:	9781119676720

Smart calling : eliminate the fear, failure, and rejection from cold calling
Sobczak, Art.

Smart calling : eliminate the fear, failure, and rejection from cold calling / Art Sobczak. - 3rd ed.. - Hoboken, New Jersey : John Wiley & Sons, Inc., c2020.. - xii, 272 p. ; 24 cm..
Previous ed. in 2013..
Includes bibliographical references and index..
ISBN 9781119676720ISBN 111967672X
Telemarketing.Telephone selling.

Smart calling : eliminate the fear, failure, and rejection from cold calling
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200 1 $a Smart calling $e eliminate the fear, failure, and rejection from cold calling $f Art Sobczak.
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215 1 $a xii, 272 p. $d 24 cm.
300 $a Previous ed. in 2013.
320 $a Includes bibliographical references and index.
330 $a ""Smart Calling" has become the standard method of prospecting for professional salespeople worldwide since its first release in 2010. While the second edition in 2013 made some subtle changes and added a few more examples to the original version, Sobczak proposes to change at least 30% of the book, and add approximately 20 pages of new material. While the foundational concept of Smart Calling is timeless, it's time to freshen up some of the examples, add more actual case studies and messaging from sales people in the field, and introduce new methodologies that were not being used since the last edition. These changes and additions would provide a reason for past purchasers to get the new edition, as well as position the book as new for promotional purposes for new buyers, and a new generation."--Provided by publisher.
606 $a Telemarketing. $2 lc $3 39656
606 $a Telephone selling. $2 lc $3 385993
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