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Unstructured data analytics : how to...

Isson, Jean Paul (1971-)

Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	how to improve customer acquisition, customer retention, and fraud detection and prevention
作者:	IssonJean Paul, 1971-
出版地:	Hoboken, N.J.
出版者:	Wiley;
出版年:	c2018
面頁冊數:	xxiii, 408 p.ill. : 24 cm.;
標題:	Big data -
標題:	Customer relations -
標題:	Data mining -
標題:	Database management -
標題:	Management - Statistical methods -
附註:	Includes bibliographical references and index
ISBN:	978-1-119-12975-2
內容註:	Chapter 1: The Age of Advanced Business Analytics Chapter 2: Unstructured Data Analytics: The Next Frontier of Analytics Innovation Chapter 3: The Framework to Put UDA to Work Chapter 4: How to Increase Customer Acquisition and Retention with UDA Chapter 5: The Power of UDA to Improve Fraud Detection and Prevention Chapter 6: The Power of UDA in Human Capital Management Chapter 7: The Power of UDA in the Legal Industry Chapter 8: The Power of UDA in Healthcare and Medical Research Chapter 9: The Power of UDA in Product and Service Development Chapter 10: The Power of UDA in National Security Chapter 11: The Power of UDA in Sports Chapter 12: The Future of Analytics

Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention
Isson, Jean Paul

Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention / Jean Paul Isson - Hoboken, N.J. : Wiley, c2018. - xxiii, 408 p. ; ill. ; 24 cm..
Chapter 1: The Age of Advanced Business Analytics.
Includes bibliographical references and index.
ISBN 978-1-119-12975-2
Big dataCustomer relationsData miningDatabase managementManagement -- Statistical methods

Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention
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