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Routledge handbook of sport communic...

Pedersen, Paul Mark

Routledge handbook of sport communication

紀錄類型:	書目-語言資料,印刷品 : 單行本
其他作者:	PedersenPaul Mark,
出版地:	London
出版者:	Routledge;
出版年:	c2013
面頁冊數:	xiv, 529 p.ill. : 26 cm.;
集叢名:	Routledge handbooks
標題:	Communication in sports - Handbooks, manuals, etc. -
摘要註:	"The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don't rely on effective communications. Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies."--Publisher's website
ISBN:	9780415518192
內容註:	Theoretical and Conceptual Aspects of Sport Communication -- Traditional Media Associated with Sport Communication -- Sport Communication and New and Emerging Media -- Sociological Aspects of Sport Communication -- The Management of Sport Communication

Routledge handbook of sport communication
Routledge handbook of sport communication / [edited by] Paul Pedersen - London : Routledge, c2013. - xiv, 529 p. ; ill. ; 26 cm.. - (Routledge handbooks).
Theoretical and Conceptual Aspects of Sport Communication -- Traditional Media Associated with Sport Communication -- Sport Communication and New and Emerging Media -- Sociological Aspects of Sport Communication -- The Management of Sport Communication.
Includes bibliographical references and index.
ISBN 9780415518192ISBN 0415518199ISBN 9780203123485ISBN 0203123484
Communication in sports -- Handbooks, manuals, etc.

Pedersen, Paul Mark

Routledge handbook of sport communication
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