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Smart giving is good business : how ...
~
Weeden, Curt (1942-)
Smart giving is good business : how corporate philanthropy can benefit your company and society
紀錄類型:
書目-語言資料,印刷品 : 單行本
副題名:
how corporate philanthropy can benefit your company and society
作者:
WeedenCurt, 1942-
出版地:
San Francisco, CA
出版者:
Jossey-Bass;
出版年:
c2011
版本:
1st ed.
面頁冊數:
xviii, 270 p.24 cm.;
標題:
Corporations - Charitable contributions - United States -
標題:
Investments - Social aspects - United States -
標題:
Social responsibility of business - United States -
電子資源:
http://catdir.loc.gov/catdir/enhancements/fy1106/2010048705-b.html
電子資源:
http://catdir.loc.gov/catdir/enhancements/fy1106/2010048705-d.html
電子資源:
http://catdir.loc.gov/catdir/enhancements/fy1106/2010048705-t.html
附註:
Includes bibliographical references and indexes
摘要註:
"Answers to the 12 most common and critical questions about corporate giving In this groundbreaking resource, Weeden shows how to strategically plan, manage and evaluate corporate contributions. Questions include: Why Should We Give?; How Much?; Who Decides?; Does a Company Need a Foundation?; How to Give Products or Services?; How Do We Know What Works? The book covers a wide range of topics including: The case for conditional corporate philanthropy; increasing stewardship to give more; assigning responsibility for signature programs; how CEOs leverage contributions programs for maximum benefit; effectively staffing corporate contributions programs; the pros and cons of corporate foundations; and more. Offers benchmarks for determining if a business has a meaningful philanthropic program that fosters constructive corporate citizenship Reveals how an effective philanthropic program and commitment can be incorporated in any organization Contains a comprehensive review of the information corporations need to make informed decisions about giving The author offers a prescription for linking businesses with causes and the nonprofits addressing critical issues in a way that will preserve or restore services and activities essential to our quality of life"--Provided by publisher
ISBN:
978-0-470-87363-2
Smart giving is good business : how corporate philanthropy can benefit your company and society
Weeden, Curt
Smart giving is good business
: how corporate philanthropy can benefit your company and society / Curt Weeden - 1st ed.. - San Francisco, CA : Jossey-Bass, c2011. - xviii, 270 p. ; 24 cm..
Includes bibliographical references and indexes.
ISBN 978-0-470-87363-2ISBN 0-470-87363-9
CorporationsInvestmentsSocial responsibility of business -- Charitable contributions -- Social aspects -- United States -- United States -- United States
Smart giving is good business : how corporate philanthropy can benefit your company and society
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"Answers to the 12 most common and critical questions about corporate giving In this groundbreaking resource, Weeden shows how to strategically plan, manage and evaluate corporate contributions. Questions include: Why Should We Give?; How Much?; Who Decides?; Does a Company Need a Foundation?; How to Give Products or Services?; How Do We Know What Works? The book covers a wide range of topics including: The case for conditional corporate philanthropy; increasing stewardship to give more; assigning responsibility for signature programs; how CEOs leverage contributions programs for maximum benefit; effectively staffing corporate contributions programs; the pros and cons of corporate foundations; and more. Offers benchmarks for determining if a business has a meaningful philanthropic program that fosters constructive corporate citizenship Reveals how an effective philanthropic program and commitment can be incorporated in any organization Contains a comprehensive review of the information corporations need to make informed decisions about giving The author offers a prescription for linking businesses with causes and the nonprofits addressing critical issues in a way that will preserve or restore services and activities essential to our quality of life"--Provided by publisher
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