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Business marketing management : a st...

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Hutt, Michael D.

Business marketing management : a strategic view of industria

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	a strategic view of industria
作者:	HuttMichael D.,
合作者:	SpehThomas W.,
出版地:	Australia
出版者:	Thomson/South-Western;
出版年:	c2004
版本:	8th ed.
面頁冊數:	xxx,714p.ill. : 27 cm.;
標題:	Industrial marketing - Management -
附註:	Previously published by Harcourt College Publishers, 2001.
ISBN:	0-324-19043-3

Business marketing management : a strategic view of industria
Hutt, Michael D.

Business marketing management = : a strategic view of industria / Michael D. Hutt, Thomas W. Speh ; - 8th ed.. - Australia : Thomson/South-Western, c2004. - xxx,714p. ; ill. ; 27 cm..
Previously published by Harcourt College Publishers, 2001..
Includes bibliographical references and index..
ISBN 0-324-19043-3
Industrial marketing -- Management

Speh, Thomas W.

Business marketing management : a strategic view of industria
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205 $a 8th ed.
210 $a Australia $c Thomson/South-Western $d c2004
215 1 $a xxx,714p. $c ill. $d 27 cm.
300 $a Previously published by Harcourt College Publishers, 2001.
320 $a Includes bibliographical references and index.
517 1 $a A strategic view of industrial andorganizational markets $z eng
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701 1 $a Speh $b Thomas W. $3 132588
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