市場學 - 個案研究
概要
| 作品: | 21 作品在 21 項出版品 21 種語言 | |
|---|---|---|
書目資訊
什麼是"行銷" = Introduction to Marketing: Las Veg : 拉斯維加斯＝Introduction to Marketing: Las Veg
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道德與社會責任 = Ethical & Social Responsibility: : 星巴克咖啡＝Ethical & Social Responsibility:
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消費行為 = Consumer Behavior: Dewey Weber Sur : 杜威韋柏衝浪板＝Consumer Behavior: Dewey Weber Sur
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全球行銷 = Global Marketing: Taylor Made-Adidas : 泰勒梅愛迪達＝Global Marketing: Taylor Made-Adidas
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市場調查 = Marketing Research: Information Reso : 資訊資源公司＝Marketing Research: Information Reso
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開發新產品與服務 = New Product and ServiceDev : 體育場競賽公司＝New Product and ServiceDev; Stadium Competitions
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產品與服務管理 = Managing Products and Service：Qui : 水銀公司＝Managing Products and Service：Qui; Quiksilver, Inc.
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產品與服務訂價 = Pricing Products and Services：S : 史都華酒莊＝Pricing Products and Services：S; Stuart Cellars, LLC.
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行銷通路和供應鏈 = MArketing Channels & Suppl : 太平洋海岸公司＝MArketing Channels & Suppl; Pacific Coast Feather Cushion Company
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零售和批發 = Retailing and Wholesaling：Mother's Ma : 主婦商場＝Retailing and Wholesaling：Mother's Ma; Mother's Martet & Kitchen
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整合行銷傳播 = Integrated Marketing Communi : 特殊行銷服務公司＝Integrated Marketing Communi; Specialized Marketing Services, Inc.
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廣告、促銷和公關 = Advertising, Sales Promotion, : 長灘冰狗隊＝Advertising, Sales Promotion,; Long Beach Ice Dogs
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人員銷售賀銷售管理 = Personal Selling and Sales Man : 泰林集團＝Personal Selling and Sales Man; The Telein Group, Inc.
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